ConferenceBusiness and EconomicsData Analytics...
International Conference on Marketing Metrics and Performance Analytics
ICMMPA
Wed, Aug 5, 2026
Serrekunda, Gambia
ConferenceBusiness and EconomicsData Analytics...
International Conference on Marketing Metrics and Performance Analytics
ICMMPA
Wed, Aug 5, 2026
Serrekunda, Gambia
About This Conference
The aim of the Conference is to provide a platform to the researchers and practitioners from both academia as well as industry to meet the share cuttingedge development in the field.
Call for Papers
Marketing Metrics
Performance Analytics
KPI Tracking
Data-Driven Marketing
Predictive Analytics
Operational Efficiency
Analytics Platforms
Campaign Measurement
Market Insights
Customer Engagement
Business Intelligence
Strategy Optimization
Predictive Modeling
Marketing Effectiveness
Business Optimization
Important Dates
Start Date
Wednesday, August 5, 2026
Registration Deadline
Tuesday, July 21, 2026
Submission Deadline
Thursday, July 16, 2026
Venue
Serrekunda, Serrekunda, Gambia
Serrekunda, Gambia